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The latest updates, ideas and guides from our team.
The latest updates, ideas and guides from our team.
Small Business Reputation Management + 10 Expert Tips
You might think one bad review won’t hurt – until it shaves off 22% of your revenue. Surprising? It shouldn’t be. If small businesses don’t take control of their online…
Weronika
November 3, 2024
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Consider Google Business posts your ally in the game of SEO
TABLE OF CONTENTS Focus on highly effective but often overlooked feature boosting visibility in local search. While Facebook and Instagram are great for building long-term brand awareness, they are not…
Weronika
October 7, 2024
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4 ways to get started with customer feedback
Whether you’ve just started your business or your company already has an established online reputation, acquiring and managing customer reviews can be challenging. Entrepreneurs are particularly worried about negative comments…
Weronika
October 7, 2024
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AI’s impact on marketing jobs
This question is one of the hottest topics of recent weeks and months. AI is becoming really advanced, and tools such as ChatGPT and DALL-E prove this advancement. This causes…
Weronika
October 7, 2024
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9 Proven Drive-To-Store Marketing Strategies to Boost Foot Traffic 🏬
Increasing foot traffic to a brick-and-mortar store can be challenging, especially as online competition strengthens. However, physical stores have certain advantages, such as direct contact with products, instant purchasing, and…
Weronika
October 7, 2024
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Hyperlocal Content Marketing as a Community-Focused Growth Strategy
In the internet age, where traditional forms of advertising often fall short, content marketing is transforming how brands communicate with customers and stands out as one of the key tools…
Weronika
October 7, 2024
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14 Hyperlocal Marketing Strategies & Examples for 2025 📍
People expect quick, relevant, and convenient results, and businesses that can meet them exactly where they are, when they need them will always have the edge. Unlike traditional local marketing,…
Weronika
October 7, 2024
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Omnichannel marketing management: best practices in Customer Experience
When consumers have countless touchpoints with a brand – from traditional retail stores through social media to mobile apps – creating a consistent and engaging customer experience becomes a real…
Weronika
October 7, 2024
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How Google Maps influences omnichannel strategy building
In the digital world, consumers are becoming increasingly sophisticated in their shopping habits. It’s no longer a straightforward path from interest in a product or service to purchase. The modern…
Weronika
October 4, 2024
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Boosting sales through recommendations: How AI offers personalized shopping suggestions
Imagine your customers walking into your store, and you already know what they’re looking for. You also know what they’ve bought recently, which products they frequently view and in which…
Weronika
October 4, 2024
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Competitive Advantage: How AI revolutionizes the shopping experience in the retail industry
Entering a new era of retail trade is no longer a secret. Artificial Intelligence (AI) undoubtedly represents one of the key tools driving this transformation and is used to build…
Weronika
October 4, 2024
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Google Maps Platform — your API key and why you need it
Every Internet user knows Google Maps. It’s one of the most popular services we use daily, using its functionalities. In particular, a wide range of businesses that operate from a…
Weronika
October 3, 2024
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Learn how AI-driven solutions help retailers boostst foot traffic & customer experience—with real insights and 8 case studies.