Marketing
The latest updates, ideas and guides from our team.
The latest updates, ideas and guides from our team.
How Google Maps influences omnichannel strategy building
In the digital world, consumers are becoming increasingly sophisticated in their shopping habits. It’s no longer a straightforward path from interest in a product or service to purchase. The modern…
Weronika
October 4, 2024
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Revolutionary marketing strategies: How the ROPO effect changes the approach to advertising
The ROPO effect (Research Online, Purchase Offline) refers to an increasingly common practice among consumers who seek information about a product or service online and then make a purchase offline…
Weronika
October 4, 2024
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Boosting sales through recommendations: How AI offers personalized shopping suggestions
Imagine your customers walking into your store, and you already know what they’re looking for. You also know what they’ve bought recently, which products they frequently view and in which…
Weronika
October 4, 2024
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Competitive Advantage: How AI revolutionizes the shopping experience in the retail industry
Entering a new era of retail trade is no longer a secret. Artificial Intelligence (AI) undoubtedly represents one of the key tools driving this transformation and is used to build…
Weronika
October 4, 2024
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Local SEO vs. organic SEO
SEO is one of the pillars of Internet marketing. Any company that wants to attract new customers and scale its business should be interested in search engine positioning efforts. However,…
Weronika
October 4, 2024
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Google Maps Platform — your API key and why you need it
Every Internet user knows Google Maps. It’s one of the most popular services we use daily, using its functionalities. In particular, a wide range of businesses that operate from a…
Weronika
October 3, 2024
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Most popular posts
Boosting sales through recommendations: How AI offers personalized shopping suggestions
Boosting sales through recommendations: How AI offers personalized shopping suggestions
Weronika
October 4, 2024
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Dlaczego Twojej firmy nie widać w Mapach Google?
Dlaczego Twojej firmy nie widać w Mapach Google?
Weronika
October 3, 2024
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Competitive Advantage: How AI revolutionizes the shopping experience in the retail industry
Competitive Advantage: How AI revolutionizes the shopping experience in the retail industry
Weronika
October 7, 2024
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Photos and images in Google My Business listings
Photos and images in Google My Business listings
Weronika
October 4, 2024
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