Drive Foot Traffic to Physical Stores: 7 Proven Drive-To-Store Marketing Strategies
Reading Time: 10 minutes Increasing foot traffic to a brick-and-mortar store can be challenging, especially as online competition grows stronger. However, physical stores have certain advantages, such as direct contact with products, instant purchasing, and a unique shopping experience. In this article, we present seven proven strategies that will help you attract customers to your physical stores and make them more appealing. You’ll learn to optimize Google Business Profiles, leverage […]
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Boosting sales through recommendations: How AI offers personalized shopping suggestions
Reading Time: 3 minutes Imagine your customer walking into your store, and you already know what they’re looking for. You also know what they’ve bought recently, which products they frequently view and in which stores, and even what they’re planning to buy at this very moment. Not so long ago, this would have sounded incredible, but today, it’s pretty much our reality. The […]
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Competitive Advantage: How AI revolutionizes the shopping experience in the retail industry
Reading Time: 4 minutes Entering a new era of retail trade is no longer a secret. Artificial Intelligence (AI) undoubtedly represents one of the key tools driving this transformation and used to build a competitive advantage among retail companies. Areas previously dominated by basic, commonly known solutions are slowly being replaced by advanced AI technologies, which offer sellers sophisticated opportunities to improve efficiency, as well as customer satisfaction. AI allows […]
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